Virtual Staging: The Real Estate Marketing Tool that Gets Results
The Real Estate Market is nothing if not intensely competitive, and to stay ahead of the rest of the pack, you will need some clever strategies and skills! 3D Virtual Staging is a powerful real estate marketing tool that has been found to drive results. We’ve put together some statistics that show just how efficient this strategy is!
- As compared to Traditional Staging, Virtual Staging is 97% more cost effective.
Staging using actual props can cost in the vicinity of $1000 to $5000 for one unit, and this figure can rise exponentially if the building contains several units. A virtually staged image would cost you just around $100 to $300, a mere fraction of the cost, time, and effort.
- 81% of potential buyers felt that Virtual Staging was a great way to help them to Visualize the Property.
Using Virtual staging, realtors can show online buyers exactly how the property will look once it is done up, a great visualization tool that nudges buyers toward signing on the dotted line! Most realtors have, in the past, shied away from staging because of the huge cost and effort involved. 3d Virtual staging cuts down the marketing investment considerably, making it a very attractive tool for online marketing.
- Online offers are on the Rise.
At least 45% of buyers are now making bids on properties online without having viewed them in person. Most potential buyers are now in the age bracket of between 22 and 34 years old, a demographic that believes in the power of the virtual world. In particular, those who are moving cross country tend to turn to online marketing to shortlist the properties they would like to buy.
- Homes that are Virtually Staged sell for more money.
A survey has shown that with home staging, 68% of homes sold for 9% higher costs. What’s more, potential buyers were more likely to pick the homes that were staged, rather than houses in the neighborhood that were not staged.
- The ROI on Home Staging is a staggering 586%!
Hard to believe, but true! Factoring in all the costs of physically staging a property, including the time taken and the effort involved, the ROI on home staging is almost 586%. If this is done digitally, the returns can be expected to be even more impressive.
- Consultation costs are eliminated.
Traditional home staging calls for the services of interior designers whose consultation charges can be $300- $500 for a sitting. Virtual staging uses the services of 3D rendering experts who have significant knowledge of interior design but do not charge upfront for a consultation. Thus the cost of consultation is 100% eliminated.
- Virtual staging is more flexible and more creative.
Real estate sellers have far more flexibility in adding the kind of furniture they like and doing up the virtual interior using a particular theme when the staging is virtual. When compared to traditional staging, virtual stagers have 100% more creative freedom.
- The virtual staging looks 100% Real.
There is no discernable difference between a real photography and a 3D rendering. The image of the 3D Virtual Staging looks 100% true to life!
- Properties that are staged sell faster, on the average 73% Faster!
Properties that have an online listing, which includes images of home staging are found to fly off the shelves much faster than those that do not have such images. A home that is staged well enables prospective buyers to readily visualize themselves in the spaces, and often leads to a quicker buying decision.
- First impressions do matter!
A survey found that most people make a judgment on the property within just seven seconds of viewing it. All the more reason to make a great first impression that lasts! A well-staged image will draw in your prospective buyers in, making them move on to the next step of indicating their interest.
All these statistics go to show just why virtual home staging is such a terrific choice. Do call Rayvat, the experts in 3D Rendering Services, to get a quote today and make your next property listing one that makes the right impact!
Contact us here for 3D Rendering services for Real Estate Marketing.