7 Strategies for Attracting Clients in Your Neighborhood: Local Marketing Advice for Architects

What Advantages Does 3D Exterior Rendering Offer

Let's start by taking care of the obvious issues. Modern 3D rendering speeds up and streamlines the design process while also making it simpler to test, develop, and sell the concepts. Thanks to rendering studios like Rayvat Rendering Studio, which can render out your ideas and your tests while you continue working, even the previous issues with lengthy rendering times are now a thing of the past. These are a few of the advantages of 3D rendering in architectural design in general that is well-known. But what about external architecture design specifically? What advantages does 3D rendering have over manual designing?

#1. Obtain a firm understanding of a building's environment

Obtain a firm understanding of a building's environment3D Exterior Render of a House in Helena, Montana
Clients trying to determine the size of their designs often benefit from being able to render out a design, particularly a photo-realistic one. Consider something as straightforward as putting a sign on top of a high street shop. It makes a huge difference to be able to see it visually through a photo-realistic render since it changes how people perceive the design. In order to completely fulfill the design's function in reality, it may be necessary to put up external lights or consider how the light may hit the design or how the shadows may conceal the sign from a distance.

#2. Gain a firm understanding of the building's size.

Gain a firm understanding of the building's size.3D Exterior Rendering of a Commercial Warehouse cum Logistics Park, Texas

Even though many contemporary 3D designs are situated in realistic environments, it can be challenging to determine the size of a building in real life. It is feasible to determine how big or little specific external factors are with the aid of 3D Exterior Renders and something to add a sense of real-world scale. A straightforward addition would be a 6-foot-tall human and a neighboring family saloon car. Because objects like trees and other structures might be of any size, this is frequently a superior tool for determining scale.

#3. Including a design in a background image

Including a design in a background imageExample of a residential apartment scheme photoshopped in an actual photograph, Finland

In the past, people would include their CAD designs in pictures. Even in the early Playstation 1 gaming era, textures and other images were applied to simulate the "Idea" of a structure in its actual environment. These days, 3D rendering has advanced to the point where we can take a picture of the area where a building is being considered, produce a photo-realistic model of it, and then put the completely rendered model to the picture as the background. We can preview what a structure (and its outside) would look like when the design has been built by adding details like proper lighting, a little dirt, and even shadows from in-image elements.

#4. Ensure that everyone comprehends the design the same way

Ensure that everyone comprehends the design the same way3D Night Rendering of a Brewery, Montana, USA

We are all aware that 3D renders are employed to persuade clients and financiers to support a project. They are involved in everything, including the construction of enormous skyscrapers and the addition of rooms to houses. The pretty-model and pretty-picture approach has been employed since long before a young Donald Trump was constructing Lego skyscrapers at school. Today, it is feasible to present the final product to each person involved in the decision-making process owing to photo-realistic renders.

Although it may not seem important, this actually establishes a baseline for the caliber of effort and output that is required. It contributes to fostering a thorough grasp of what this project is all about and is not simply about raw facts and designs. The rendering reveals whether a project or design was made to be extremely cost-effective, eco-friendly, futuristic, aesthetic, and more. It establishes a norm that even a young child can follow, which greatly increases the likelihood that the project will proceed as envisaged.

#5. Streamlined branding and marketing.

Streamlined branding and marketing.3D Rendering of a Single Family House, New Jersey

The unique ability of 3D rendering to retain marketing and branding consistency over time is one of its most noticeable benefits. For instance, it's crucial to continuously apply your brand's particular color scheme if you want to preserve the distinctive appearance and feel of your brand throughout all of your marketing materials. For each new photo produced, you will need to replicate those colors on-site if your marketing materials rely solely on photography. This will require a significant time commitment that could result in astronomical prices.

You can save spending a lot of money by using 3D rendering instead of hiring a photographer, designer, decorator, and lighting specialist. Instead, just hire a top-tier 3D rendering company to handle everything inside! You can easily reuse the same internally available color scheme for each new 3D render for upcoming marketing initiatives. Nothing could be simpler!

Conclusion: What Advantages Does 3D Exterior Rendering Offer You?

Renders in 3D are quickly gaining popularity, and it's not hard to understand why. The illumination inside and outside is completely under your control using 3D rendering, as was previously mentioned. A cost-effective method of exploring a wide range of choices is also made available to architects, builders, marketers, and other professionals without them having to spend money on travel, props, furniture, photographers, or interior designers.

Additionally, 3D rendering aids businesses in preserving long-term marketing and branding consistency. With 3D rendering, you can reuse and reapply your brand's specific color scheme to each new depiction, unlike with photography. The ability to provide exact 3D distance information through 3D renders also gives them the unusual advantage of enabling measurements to be made within the rendering itself.

Most importantly, 3D renders make it easier for stakeholders to comprehend and communicate with all agencies by equipping them with stunning photo-realistic 3D visuals of every project they plan to execute.

You can reach out to Rayvat Rendering Studio for all your 3D Rendering/3D Visualization needs. With an experience of more than 10 years, we can assist you with high-quality 3D Exterior Branding collateral. Contact us at engineering@rayvat.com or call us at +1-888-863-4445.